Sienna Maris G. Olaso
Vice President and Head of Channels, Content Management & Production, Cignal TV (Philippines)
Sienna Maris G. Olaso is currently the vice president and head of channels, content management & production for Cignal TV Inc – the Philippines’ #1 pay TV provider.
Prior to joining Cignal in 2016, Olaso has been part of TV5, the free-to-air affiliate of Cignal TV handling special events & Mediaquest Holdings Inc as head of production finance. Olaso’s extensive experience and expertise on live TV production for sports and entertainment paved the way for her to take full-charge of Cignal TV’s channel operations, creatives and content production. She is also in-charge of production for Cignal entertainment, the unit tasked to build the Company’s content library and produce the narrative formats as required of Cignal TV’s pay TV channels, and digital platforms.