Michael Jung (MJ)
MD, CJ ENM Hong Kong / COO, True CJ Creations (Thailand)
Michael Jung is the Managing Director of CJ ENM Hong Kong Ltd, with an expanded remit as COO of joint venture production house, True CJ Creations in Thailand from June 2021.
Previous roles within the CJ ENM group include Head of Contents and Business Development
for CJ ENM Vietnam, Head of Contents and Production for CJ ENM Hong Kong; Head of Programming, Channel M / Southeast Asia; senior posts in programming and acquisition for both tvN Korea and O’live TV Korea, as well as Food Channel Korea.
Michael also produced two seasons of Challenge To Chef, Korea’s first chef-wannabe competition reality show; and singing competition Office Idol season one; and executive produced three seasons of regional K-pop audition show, K-Pop Star Hunt, among others.
Thai content sales in the region have exploded in the past three years, driven by bold bets being made by JKN Global Media and BEC World, a greater willingness by Thai creators and rights owners to speak about their strengths, the rise of streaming platforms and the halo effect created by greater awareness of Lakorn, its story lines and its stars. As Thai drama makes its way around the region and the world, we discuss its challenges and advantages and look at what Thailand could or should be doing to follow in the footsteps of Korea's Hallyu?