Anna Pak Burdin joined Discovery’s Asia operation as general manager for Southeast Asia in August 2018 following the integration of the Discovery and Scripps legacy businesses. The role covers the expansion of Discovery’s product offering with a particular focus on developing digital opportunities to target Southeast Asia’s growing population of digitally active consumers. Based in Singapore, she reports to JB Perrette, president and chief executive of Discovery Networks International. Anne has held several senior roles at Discovery, including running the company’s business across Eastern Europe including Russia, the Baltics, Ukraine, and Central Asia. Before joining the Southeast Asia business, she worked for Russia’s National Media Group, a partner of Discovery’s, where she was responsible for managing the pay TV distribution portfolio, including Discovery, Sony, Turner and Viasat. She was also a senior executive at Eurosport and has held senior roles at KidsCo TV and EuroNews.