Speaker

Wendy Hogan

Marketing Transformation and Strategy Director, APAC, Oracle

Wendy Hogan
Marketing Transformation and Strategy Director, APAC, Oracle

Wendy Hogan is a forward-thinking marketing advocate with 20 years experience building and leading businesses across APAC. With business transformation at the core, Wendy’s experience in media, marketing and technology led to her recently join Oracle as Marketing Transformation and Strategy Director, APAC.

Prior to Oracle, Wendy spent two years as a consultant after building CBS Interactive in the region over more than a decade. In that role, Wendy advised and nurtured businesses in need of a strategic steer and pragmatic know-how to broaden their impact.

Some of the businesses Wendy worked with included ExchangeWire.com, ContentAsia.TV, mig.me and Media Beach.

Based in Singapore since 2010, Wendy is an active industry proponent, serving as a founding member of The Marketing Society SEA, as a member of the I-Com Advisory Board for Singapore, mentoring start-ups and previously chairing the Interactive Advertising Bureau (IAB) in Singapore.