Julia Song

Head of Int'l Drama Acquisitions & BD | AMER/EMEIA/ANZ, Youku, Alibaba Digital Media & Entertainment Group

Julia Song
Head of Int’l Drama Acquisitions & BD | AMER/EMEIA/ANZ
Youku, Alibaba Digital Media & Entertainment Group

As a key member of the Alibaba-owned VOD platform Youku’s Drama Center, Song is responsible for overseeing the international acquisitions and business development sector with a special focus on non-Asian territories and partners. She works with top creators and studios globally to bring their premium content into China; vice versa, she helps Youku to export its local original dramas to the international market and online platforms such as Netflix. Being a Chinese-American, Song has been an advocate for entertainment business between east and west for the past eight years, being one of the first few people in the industry to bring international contents into China. She has extensive knowledge and experience in content sourcing, production, distribution, and business development. Before Youku, Song worked as sales director at Endemol Shine China, Head of Motion Content Group (then GroupM Entertainment) China, and director of international and format center at Beijing-based production house 3C Media.